Connecting strategy and audience for better results
In life and in the workplace, we all have challenges, right? Whether you’re having to justify PR and Marketing efforts to show ROI, trying to motivate various departments to get on board with new efforts or campaigns, working to generate new creativity among your team...
You’ve got a PR team and they’re busy working their “magic.” But, you’re struggling to make sense as to whether their efforts in pitching, relationship building, social networking and being creative are working for your organization. Here are three ways to evaluate if your PR...
Most of us know the business rule of thumb that it takes triple the amount of effort (or more) to attract and gain a new customer or client than just to manage the relationship and keep it going. So why are so many businesses losing...
And we're growing some more! ...
From the Wells Fargo scandal, to Eggos and Blue Bell listeria recalls, to well…the unavoidable political news, big national news seems to be unfolding at every turn, even dominating the local news. There’s an awful lot of national news happening and it’s ever-changing each day....
When it comes to being in the nonprofit world, we know just how important it is to have the right amount of volunteers on-deck helping and supporting the mission as well as making the impossible actually happen! A major fundraising event is around the corner...
Click on the websites of credit unions across the country or flip through any industry publication and you’ll see that it has been a busy year. With membership drives, the launch of new digital platforms, communication initiatives, philanthropic efforts and yes, a bit of behind-the-scenes...
Let’s face it, businesses aren’t doing things to benefit the community just to get recognition (or so they shouldn’t be). But doesn’t it help to know that an organization’s continuous support for the community can be recognized, even applauded, so that more people are inspired...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Blog: We're Hiring!" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Job Title: PR Specialist Department: Public Relations Reports To: PR Director FLSA Status: Exempt or Independent Contractor Summary: Ensure the successful implementation of tactical areas of all PR campaigns, programs, and initiatives for assigned clients. Utilization of public...
Many people come to us with one goal; to get more business. They understand that there’s something that can be done but they aren’t exactly sure where to start. A good way for many people to gauge success is seeing their phones ring more with...