Connecting strategy and audience for better results
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Seven Deadly Sins" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Curious as to how you're doing with social media? Check out our list to make sure you're not making any of these top six mistakes. 1. Posting political point of views as the company / business...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Top Five Lessons About Listicles and How Your Expertise Fits in" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] There is major power within listicles. In case you’re wondering, list + article = listicle, or simply, a story that summarizes points in a list format....
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="How Evergreen Stories Can Boost Your Brand and Media Presence" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] How Evergreen Stories Can Boost Your Brand and Media Presence Nearly every organization has an evergreen story to tell. It may include a personal story of triumph over...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Disaster comm" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Why Businesses Should Watch Every Move They Make During a Disaster As a PR firm, we’re help guide our clients with their communications strategy throughout the year. This includes times when there’s a natural disaster such...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Drama Shield...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Don’t Let Quantification Be the Achilles Heel to Your PR Reporting" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Don’t Let Quantification Be the Achilles Heel to Your PR Reporting Math. People either love it or hate it. For public relations professionals, we often fall into...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Get the Picture: Social Media Photos Boost Engagement, Revenue " background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Get the Picture: Social Media Photos Boost Engagement, Revenue When it comes to social media, we all know it’s a dog-eat-dog world. We spend our time testing...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="Don’t Fall For The PR Hype" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] Don’t Fall For The PR Hype If you’re not a PR person, then you may not know just how intense, gritty, detail-oriented or time-consuming the job really is or how much...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="#PRFail? How to Build Brand Equity and Your Business" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] #PRFail? How to Build Brand Equity and Your Business New growth and opportunities to build your brand drive everything you do. Success depends on your ability to communicate great...
[et_pb_section admin_label="section"][et_pb_row admin_label="row"][et_pb_column type="4_4"][et_pb_text admin_label="What Journalists Are Really Looking For" background_layout="light" text_orientation="left" use_border_color="off" border_color="#ffffff" border_style="solid"] What Journalists Are Really Looking For Businesses often leave the best details out of the materials they provide to us initially. The information is often rich with details, but it’s missing something...