Connecting strategy and audience for better results

11 Jan

Posted at 18:34h in All Blogs, Digital Marketing, Media, Media Relations, PR, Public Relations, Social Media, Strategy, Uncategorized by
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There are numerous aspects of PR, but one of the most critical tools is media relations or otherwise known as news interviews. Securing and executing a news interview is a delicate undergoing. After all, a lot is riding on what and how you present. If...

28 Dec

Posted at 17:30h in All Blogs, Digital Marketing, PR, Public Relations, Social Media, Strategy, Uncategorized by
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Understanding Social Media Analytics: What You Need To Know Suppose you’ve recently watched the docudrama The Social Dilemma. In that case, you have an understanding of how social media works and how the platforms are vying for your attention (we recommend you watch if you haven’t...

22 Jul

Posted at 17:38h in Branding, Media, Media Relations, PR, Press Releases, Public Relations, Social Media, Social Responsibility, Strategy by
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How Getting Interviewed on TV Can Blow Up Your Business (in a good way) Being featured as an expert on television might sound like it’s a difficult thing to do. You may be asking, how can I be interviewed on TV? How can I be interviewed...

16 Mar

Posted at 15:01h in General Business, Marketing Communications, Media, Media Relations, PR, Press Releases, Public Relations, Social Media, Strategy by
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A nonprofit look at implementing public relations Beth is an Executive Director of a thriving nonprofit. She first served in the corporate environment and then nonprofit arena for the latter part of her career. She's driven by the mission of her organization and is passionate, but...