21 Feb PR Truths You Can’t Ignore (But Probably Want To):
PR Truths You Can’t Ignore (But Probably Want To): 🔹 A press release isn’t a magic bullet—your story needs to be truly newsworthy.🔹 Your brand stands out when it serves a...
Corporate Social Responsibility Credit Union Division Media Relations Nonprofit Division Public Relations Strategy Social Media Marketing
15 Jan What to Do When a Celebrity Re-Posts Your Work?
So, it finally happened. That once-in-a-lifetime, blue-moon chance: your target celebrity has highlighted your organization on social media. Now what? Surprisingly, there aren’t many resources available to guide you through...
23 Oct Maximizing End-of-Year Media Coverage: How Credit Unions Can Spotlight Their Community Impact
Posted at 15:55h
in Credit Union, Media, Media Relations, News & Insights, PR, Public Relations
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Maximizing End-of-Year Media Coverage: How Credit Unions Can Spotlight Their Community Impact As the year winds down, credit unions nationwide ramp up efforts to give back to their communities—be it through...
08 Oct Nonprofit Division: How Nonprofits Can Weather An Uncertain Economy
Posted at 15:43h
in Media, Media Relations, News & Insights, Nonprofit, PR, Public Relations
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Economic downturns can place nonprofits in a particularly precarious position, with fewer donations, increased need for services, and, in some cases, higher operational costs. For organizations built on the strength...
05 Sep CU Division: 5 Steps to Strengthening Your Credit Union’s Crisis Communications
News travels at lightning speed, and a well-prepared crisis communication plan is no longer a luxury—it's a necessity. For Credit Unions, safeguarding the trust and confidence of members is vital....
28 Aug CU Division: The Auto Financing Landscape: A Race Against Time (and how PR helps)
The Auto Financing Landscape: A Race Against Time (and how PR helps) When someone decides to purchase a new vehicle, the auto financing process often unfolds quickly. They might visit a...
22 Aug Navigating Perfectionism Paralysis in MarComms: Tips for Effective Results
Navigating Perfectionism Paralysis in MarComms: Tips for Effective Results In the world of marketing and communications (MarComms), the pursuit of perfection can be both a strength and a hindrance. While aiming...
06 Aug Flops, Errors, Cringe & More: Media Mayhem and Mistakes That Happen and How to Learn from Them
Posted at 02:26h
in Crisis Management, Media, Media Relations, News & Insights, PR, Public Relations
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Media relations is a high-stakes game where even the slightest mistake can snowball into a memorable blunder. Here are some funny, crazy, and cringeworthy mistakes made by public relations professionals...
31 Jul 8 Infallible Tactics to Pitch National News
Grabbing the attention of national news outlets can sometimes feel like trying to catch a butterfly with chopsticks. But don't worry! With the right tactics, you can make your story...
24 Jul Picking the National Outlet That Works Best for You
What comes to mind when you think of getting “national coverage”? Is it The New York Times, Good Morning America, or The Wall Street Journal? Those are huge wins worthy...