Three Unique Ways to Add More Video to Your Branding

Video makes communicating easier, and it’s one of the fastest and most effective ways to engage your audience. Staying ahead of the PR and marketing trends with video can be a challenge, so we’re helping you stay on trend with these three unique ways to add more video to your marketing. We’ve got three unique ways for you to add more video to your existing efforts while staying ahead of the PR and marketing trend.

How PR and Marketing is Changing in 2017 and What You Can Do to Jumpstart Your Plan

It’s official: now that we’ve reached November, we’re formally gearing up for the end of 2016 and even looking ahead to the start of 2017. But how are things changing in the PR and marketing world and how will they affect your business?
We’re here to help you in knowing what PR and marketing tools are shifting and what you need to do about it. There are new trends emerging and ways you can get a jumpstart to kicking off your success for 2017.

Are You Navigating Your Most Complex PR/Marketing Challenges Effectively?

In life and in the workplace, we all have challenges, right? Whether you’re having to justify PR and Marketing efforts to show ROI, trying to motivate various departments to get on board with new efforts or campaigns, working to generate new creativity among your team or having trouble finding enough resources or time in the day – we understand your pain.
We have worked with hundreds of clients and developed these quick tips to help you navigate your PR / Marketing needs effectively.

How to Tell if Your PR Agency is Working for You

You’ve got a PR team and they’re busy working their “magic.” But, you’re struggling to make sense as to whether their efforts in pitching, relationship building, social networking and being creative are working for your organization. Here are three ways to evaluate if your PR agency is working for you.

Getting Customers vs. Keeping Them – Why You Could Be Losing Business for Simple Reasons

Most of us know the business rule of thumb that it takes triple the amount of effort (or more) to attract and gain a new customer or client than just to manage the relationship and keep it going. So why are so many businesses losing customer’s loyalty so easily once they get them in the door? A new wave of business trends in our more digital age tends to cater to ‘disposable’ relationships where people change cell phone carriers, banks, and gyms for example to suit their needs at that moment.

How to Leverage What is Happening in the Media for Your Business

From the Wells Fargo scandal, to Eggos and Blue Bell listeria recalls, to well…the unavoidable political news, big national news seems to be unfolding at every turn, even dominating the local news. There’s an awful lot of national news happening and it’s ever-changing each day. In a crowded news world, how can your company tap into what’s happening in the media to benefit your business? Read on here because we’ve got you covered.

How to Make your Message ‘POP’ and Attract More Volunteers

When it comes to being in the nonprofit world, we know just how important it is to have the right amount of volunteers on-deck helping and supporting the mission as well as making the impossible actually happen!
A major fundraising event is around the corner and you need a large volunteer crew. As the event draws closer, you realize you don’t have enough hands to help. You panic and send out urgent emails and texts to family, friends and everyone else you know hoping to get enough volunteers to respond. Some do, begrudgingly.

Talk, They Will Hear You: Winding Down the Year with Strategies to Boost Membership

Click on the websites of credit unions across the country or flip through any industry publication and you’ll see that it has been a busy year. With membership drives, the launch of new digital platforms, communication initiatives, philanthropic efforts and yes, a bit of behind-the-scenes fun, credit unions are making a statement by growing their membership and gaining ground in the financial industry. As you kickoff September, it may be time to evaluate how far you’ve come this year and whether you’re PR and marketing strategies are helping you meet your goal of attracting new members. If you got off to a slow start and your efforts haven’t quite paid off, there’s still time to implement a few proven communications trends to help get you back on track.

Connecting strategy and audience for better results. We plan, build, and protect reputations with measurable outcomes.

Latest News & Updates

Stay updated with our latest articles and announcements

No new posts found in the last 14 day(s).