Community

Stories and strategies for building meaningful connections and engagement within your organization’s community.

How to Make your Message ‘POP’ and Attract More Volunteers

When it comes to being in the nonprofit world, we know just how important it is to have the right amount of volunteers on-deck helping and supporting the mission as well as making the impossible actually happen!
A major fundraising event is around the corner and you need a large volunteer crew. As the event draws closer, you realize you don’t have enough hands to help. You panic and send out urgent emails and texts to family, friends and everyone else you know hoping to get enough volunteers to respond. Some do, begrudgingly.

Talk, They Will Hear You: Winding Down the Year with Strategies to Boost Membership

Click on the websites of credit unions across the country or flip through any industry publication and you’ll see that it has been a busy year. With membership drives, the launch of new digital platforms, communication initiatives, philanthropic efforts and yes, a bit of behind-the-scenes fun, credit unions are making a statement by growing their membership and gaining ground in the financial industry. As you kickoff September, it may be time to evaluate how far you’ve come this year and whether you’re PR and marketing strategies are helping you meet your goal of attracting new members. If you got off to a slow start and your efforts haven’t quite paid off, there’s still time to implement a few proven communications trends to help get you back on track.

How to Use Holidays and Observances to Benefit Your Business

Yesterday was National Thrift Store Day, and while many of you reading this may have not been aware of this, one of our clients was aware and we helped get them some pretty amazing media coverage.
Is our client a thrift store? No. Our client is a hospice and wellness health care group who happens to have estate items for sales at their thrift stores from patients/families who passed away or donated. All proceeds from purchases benefit the nonprofit organization.
So, want the scoop on how we got them media coverage and how to apply the same principles to your business? Here’s how you can use holidays and observances to your advantage.

The Importance of Civil Responsibility is Paramount After Orlando Tragedy

The words ‘terrorist shooting’ are words that I never thought I’d write. I grew up in the mid 80’s and never had to worry about terrorism until 9/11. I’ve never had to fear going somewhere with large crowds, places like music festivals, nightclubs or Disney World for that matter.

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