
How To Create (or refresh) Your Brand Identity in 2021
A strong brand identity doesn’t happen overnight. And it’s not enough to pick colors and make a logo. The art of creating a logo is
Connecting strategy and audience for better results
Strategic guidance on building, positioning, and protecting your organization’s brand identity in today’s competitive marketplace.

A strong brand identity doesn’t happen overnight. And it’s not enough to pick colors and make a logo. The art of creating a logo is

Nike. Toms Shoes. GoPro. Uber. Ben & Jerry’s. These are all examples of brands whose brand names alone conjure vibrant images of who they are

How Getting Interviewed on TV Can Blow Up Your Business (in a good way) Being featured as an expert on television might sound like it’s
Video makes communicating easier, and it’s one of the fastest and most effective ways to engage your audience. Staying ahead of the PR and marketing trends with video can be a challenge, so we’re helping you stay on trend with these three unique ways to add more video to your marketing. We’ve got three unique ways for you to add more video to your existing efforts while staying ahead of the PR and marketing trend.
When it comes to being in the nonprofit world, we know just how important it is to have the right amount of volunteers on-deck helping and supporting the mission as well as making the impossible actually happen!
A major fundraising event is around the corner and you need a large volunteer crew. As the event draws closer, you realize you don’t have enough hands to help. You panic and send out urgent emails and texts to family, friends and everyone else you know hoping to get enough volunteers to respond. Some do, begrudgingly.
Click on the websites of credit unions across the country or flip through any industry publication and you’ll see that it has been a busy year. With membership drives, the launch of new digital platforms, communication initiatives, philanthropic efforts and yes, a bit of behind-the-scenes fun, credit unions are making a statement by growing their membership and gaining ground in the financial industry. As you kickoff September, it may be time to evaluate how far you’ve come this year and whether you’re PR and marketing strategies are helping you meet your goal of attracting new members. If you got off to a slow start and your efforts haven’t quite paid off, there’s still time to implement a few proven communications trends to help get you back on track.
Let’s face it, businesses aren’t doing things to benefit the community just to get recognition (or so they shouldn’t be). But doesn’t it help to know that an organization’s continuous support for the community can be recognized, even applauded, so that more people are inspired to get involved?
[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Post: Top 5 branding mishaps to avoid” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] When we think about great branding, these iconic images
At National Strategies PR, we’re passionate about building brands. We spend countless hours consulting clients on ways to elevate their brands — and now; we’re taking our own advice.
Crisis of the Week: When Oversight Failures Become a Leadership Reckoning What Happened The spark:A..
The acting head of FEMA resigned today after just six months. And now another acting..
When a major brand cuts ties, the fallout isn’t just contractual — it’s reputational. For..
See the impact strategic PR can have on your organization. Let’s discuss how we can deliver measurable results for you.
Connecting strategy and audience for better results. We plan, build, and protect reputations with measurable outcomes.