01 Jun The Lost Art of the Phone Call

It just occurred to me today when I had a very pleasant phone call that there isn’t enough of that in business today (especially healthcare, busy restaurants, and many other organizations).

The person on the other end of the call actually asked how I was doing and responded in a way that wasn’t monotonous or scripted. She was genuine, she laughed, and I could imagine her smile. She was poised and didn’t rush to get off the phone.

So, I’m saying, businesses listen up: it’s time to reinvigorate the lost art of the phone call. Talk with your front-end staff about the phones and their importance in your organization. Give them the time to actually handle this part of their job. Lead by example.

At nspr, we are often on the phones with clients, but also with reporters, producers and other media personnel. Because the news works so fast, they often have very quick responses and speedy conversations. Perhaps that is why this phone call was so refreshing to me.

Nevertheless, our clients have told us how their front-end staff answering the phones can make such an impact on their business. During this Mid-Year checkpoint now that we’re officially in June, feel free to do a workshop or training about the phones or reception and really make this a difference in your business versus competitors.